What's it worth?
The Price of Happiness
I love helping individuals reach their true potential and find the happiness they’ve always wanted, so I’ve purposefully kept my private coaching rates at a very reasonable level. This way, it becomes a possibility for more people.
However, investing in yourself in this way can still sometimes feel rather extravagant, so I got to comparing the sorts of things we buy for the same price, often without batting an eyelid, and usually with short-term benefits.
Here’s what I calculated...
€70 (£60) buys you one hour of private coaching...a series of which can bring lasting positive changes to your life
€70 (£60) also buys you...
- A full-body massage...60 minutes to unwind, undone by the traffic jam on the way home
- Tickets to a West-End show...singing's good for the soul, but what happens after the fat lady sings?
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A night out with the girls/boys...bonding, bubbles/beer and a boogie, and a sore head the next day
- Sex And The City Box Set...lose yourself in the lives of four NYC girls, nice but what about your own life?
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An iPod shuffle and a couple of MP3 downloads...music can make your heart sing, but what happens when the song's over?
Ah yes, I hear you say, but surely you need more than one coaching session to get the real benefit (just like one pair of shoes is never enough). And yes, typically, a one-off coaching session isn’t going to cause a major transformation (although it’s not totally unheard of!). You really see the benefit when you have a series of sessions over time. So what’s the equivalent of signing up for a six-session coaching package?
€420 (£350) buys you a six-session private coaching package.
€420 (£350) also buys you...
- One pair of Jimmy Choo high heels...dance the night away, but next season flats are in.
- Almost an Apple iPad...give it six months and you’ll need an upgrade.
- A new workout wardrobe...did you stick with the gym membership long enough to get your money’s worth?
- A city break to Amsterdam...how long before the memory fades?
Actually, I’m not knocking any of the above. I regularly get massaged, I’ve enjoyed endless hours of SATC re-runs and I can absolutely endorse a weekend in Amsterdam! But perhaps it provides food for thought on the amount of money we spend on external pleasures in relation to how much we truly invest in our inner wellbeing and personal growth.
[Sep 2010]